AVROM-BER TSERATA (1900-March 4, 1963)
He was
born in Nowo Radomsko (Radomsk), Poland.
He studied in religious elementary school and later became a Yiddish
typesetter. He spent the years 1916-1918
at work in an ammunition factory in Hungary, and later until 1934 he lived in
Vienna; later still, until WWII, he was in Paris. He was an active member of the left Labor
Zionists. Although he lived in poverty,
he often helped Yiddish writers and painters to publish their works. In November 1939, at the start of WWII, he
was among the first Jewish cultural leaders deported to concentration camps in
Germany and Poland. In 1945 he returned
to Paris and, until he set off for Israel in 1961, he worked as a typesetter
for a Yiddish newspaper. From 1937 he
published reportage pieces, articles on painting and books, as well as
descriptions of the Nazi camps in: Unzer
vort (Our voice), Naye prese (New
press), and Arbeter vort (Workers’
word) in Paris; and Yisroel-shtime
(Voice of Israel), Heymish
(Familiar), and Folks-blat (People’s
newspaper) in Tel Aviv; among others.
After the emergence of the state of Israel, he collected, and purchased
with his own money, artworks for a Jewish publishing museum in Tsfat
(Sefad). He was the museum director
until his death. He died in Tsfat,
Israel.
Sources: N. Kenig, in Yizker-bukh
tsum ondenk fun 14 umgekumene parizer yidishe shrayber (Remembrance volume
to the memory of fourteen murdered Parisian Yiddish writers), ed. T. Spero (Paris: Oyfsnay, 1946), p. 41; Folks-blat (Tel Aviv) (March 6, 1963); L. D., in Unzer vort (Paris) (March 8, 1963);
Meylekh Ravitsh, in Keneder older (Montreal)
(March 23, 1963); Biblyografye fun artiklen vegn khurbn un gvure in
yidisher peryodike (Bibliography
of articles on the catastrophe and heroism in Yiddish periodicals) (New York:
Yad Vashem and YIVO, 1966), see index; obituary notices in the Yiddish press
(March 1963).
Khayim Leyb Fuks
Tserata (Cerata) published, and doubtless also typeset, a series of highly distinctive Yiddish books in the 1940s and '50s. Mostly poetry, it's a list distinguished for its graphic style as well as the high reputation of its authors. His typography and book design has a spare, modernist Bauhaus aesthetic. If you have biographical information about him, I'd love to hear from you. You can reach me at: dmazower@yiddishbookcenter.org
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